Announcing Prototypo partnership


Production Type is proud to announce its close partnership with Prototypo, a user-friendly parameter-based font generator which strives to bridge two system-based worlds: type design and automation. While those two fields may seem divergent, both in their form and in their history, they are actually based on the same principle: the definition of rules.
Prototypo is an open source online typeface editor created by Yannick Mathey and Louis-Rémi Babé. Users start shaping a complete typeface from existing fonts, then modify and refine using 25 adjustable parameters such as weight, aperture, and roundness. Production Type provided the Prototypo platform with four “basic” template typefaces drawn by Alex Chavot and released under a Creative Commons Zero license.

Prototypo will also entrust Production Type with exclusive art and design direction, which will include assessing and reviewing future extensions of the Prototypo collection.

Prototypo Fell, a digital makeover of the classic baroque text typeface inspired by the Canon and 3-line pica Roman cut by John Fell ca. 1686.
Prototypo Grotesk, a somewhat distant interpretation of a Wagner & Schmidt design, issued in 1907.
Prototypo Guyot, a quaint italic inspired by the Gros Parangon italics cut by French punchcutter François Guyot in 1565.
Prototypo Elzevir, one of the many Elzévirs published by French foundry Renaud during the first wave of revivals in the late 19th century.